Aims to recognise entities that excel in innovative entrepreneurship benefiting rural communities.
Hyderabad: The Amara Raja Group, a $2 billion global conglomerate, proudly announces the unveiling of second edition of ‘The Amara Raja Better Way Awards‘. These prestigious honors are designed to acknowledge and celebrate exceptional individuals and entities that stand out in the realm of innovative entrepreneurship. The focus is on those who are dedicated to ‘improve the quality of life of people by building institutions that provide better access to better opportunities.’
Crafted to specifically support individuals and entities from rural areas across the nation, ‘The Amara Raja Better Way Awards‘ resonate with the Group’s enduring identity of consistently pushing boundaries and forging new pathways over three decades. This initiative aligns seamlessly with the conglomerate’s commitment to transforming lives. Categories for the Rs.3 lakh awards are:
In comparison to their urban counterparts, rural entrepreneurs often grapple with obstacles that demand support and encouragement from all segments of society. It’s estimated that India hosts a population of over 60 million rural entrepreneurs, many of whom face barriers in realizing their innovative ideas due to resource constraints and a lack of guidance. These entrepreneurs not only display ingenuity but also play an indispensable role in driving economic growth, job creation, and community advancement.
Application form is available on the group’s website www.amararaja.com/better-way-awards deadline for submissions is set for 30th October 2024.
A panel of esteemed experts will assess the entities based on their social and community impact, as well as their contribution to local employment opportunities. The winners are slated to be announced by November and will receive their accolades during Amara Raja’s 39th Foundation Day Celebrations.
In the first edition of the Amara Raja Better Way Awards, three winners based on their social and community impact as well as their role in creating local employment opportunities were chosen from hundreds of entries. Last year’s winners were:
In addition to a substantial cash prize of Rs 3 lakhs, award winners will gain access to a comprehensive year-long mentorship program covering Business Development, Finance, Supply Chain, and HR. This program will be guided by high-level professionals at the CXO level from the Amara Raja Group. Ongoing support and guidance will also be extended to help winners continue their trajectory of success.
Founded by Dr Ramachandra N Galla, The Amara Raja Group is a leading conglomerate with revenues exceeding $2 billion through highly engaged customers across the globe. The group has diverse businesses ranging from Automotive, EV & Industrial Batteries to Infrastructure, Electronics, Auto Components and Food Processing. Amara Raja exports its products to over 50 countries around the world and has 17,000 employees.
For any media queries, please contact:
Brijesh Menon
Head Corporate Communications
bjm@amararaja.com